House of Lords against plans to change the name of meat alternatives

The House of Lords has come out against proposals to change labels for meat alternative products.

The European Union is discussing whether to restrict the use of terms such as burger or sausage for plant-based foods.

Lord Teverson wrote a letter to the British Agriculture minister, explaining how they came to the decision.

It said:

"Our witnesses were unanimous in the view that current naming conventions around vegetarian burgers and sausages in particular are clear and easy to understand.
“Those are traditional items for the UK market, and consumers are very familiar with those terms anyway.
"We are concerned that the amendment would in fact reduce consumer clarity, be a barrier to growth for a burgeoning sector of the food industry, and ultimately make it more challenging for people to reduce the amount of meat in their diet at a time when Government should be seeking to encourage the opposite."

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