Newspaper editorials to promote meat in National Farmers’ Union campaign
The National Farmers’ Union in the UK has teamed up with sauce company Colman’s to launch a month of pro-meat editorials.
The articles will run in The S*n newspaper every Saturday this month.
The NFU says it is to tackle “political uncertainty” but Farmers Weekly says the campaign aims to “hit back against anti-meat agenda.”
NFU livestock board chairman Richard Findlay said:
“This campaign is a great chance to showcase the incredible lamb, beef and poultry that we produce here in Britain.
“With the current political uncertainty and the low farm gate prices that many livestock farmers are facing, it is more important than ever to galvanise public support for our fantastic farmers and their world-leading products.
“British farming has a fantastic story to tell. As a farmer I am immensely proud to produce some of the highest quality, tastiest and most nutritious food in the world, and at some of the most affordable prices.
“We need to be doing all we can to spread the Back British Farming message even further and encourage the public to buy local and buy British.
“I thank Colman’s for their support of British food and farming.”