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VEGAN PINEAPPLE FASHION COMING TO A STORE NEAR YOU



A clothing designer in London is pushing ethical fashion with a pineapple leather alternative.

Carmen Hijosa has created Piñatex, a textile woven from the long fibers in the fruit’s discarded leaves.


She told Reuters: "Because of their characteristics — they’re very fine and strong and flexible - my idea was what if I make a mesh with these fibers, not unlike what leather is.

"And that was the beginning of this new material."


The material is vegan-friendly and Hijosa founded the company Ananas Anam to market Piñatex.


It commercially launched in 2015, with a number of items created including vegan sneakers sold by fashion house Hugo Boss.

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